Services

Consulting and hands-on execution for businesses that need better results from the systems they already use.

CapraCX is built for regulated operators and SMBs that need help managing CRM and marketing platforms, improving messaging and retention, or launching a better website without hiring a full in-house team.

CRM & Marketing Management

A recurring consulting engagement where CapraCX works inside Alpine IQ, Springbig, Klaviyo, or similar tools to improve audiences, campaigns, reporting, and retention outcomes.

Integration & Messaging Support

Add-on help for the gaps between your website, CRM, forms, and messaging - usually scoped inside a recurring support or website engagement, not sold as a separate platform.

Website Design & Demo Builds

One-off website mockups, redesigns, and build engagements for SMBs that need a sharper online presence, cleaner inquiry flow, and optional ongoing support after launch.

Compare the engagement models

A faster way to see which type of support fits the problem in front of you.

If you are deciding between recurring support, a scoped operational fix, or a one-off website build, this table makes the differences clear without the agency fog.

Recurring Support

CRM & Marketing Management

Best fit: Businesses that need ongoing support inside Alpine IQ, Springbig, Klaviyo, or a similar CRM and marketing stack.
Engagement model: Monthly or quarterly recurring support
Primary focus: Audience strategy, segmentation, winback planning, campaign oversight, reporting clarity, and retention improvement.
Stack situation: Best when the platform already exists but execution needs sharper ownership and follow-through.
What you get: Better retention systems, cleaner priorities, and more accountable day-to-day marketing execution.

Advisory + Add-On

Integration & Messaging Support

Best fit: Teams dealing with broken handoffs, messaging performance issues, lead-routing friction, or platform-to-website gaps - often alongside recurring CRM support or a website build.
Engagement model: Scoped add-on or sprint
Primary focus: Forms, routing, integrations, messaging troubleshooting, deliverability context, and implementation oversight.
Stack situation: Best when the website, CRM, and follow-up process are disconnected or fragile.
What you get: Fewer dropped leads, clearer workflows, and more confidence that the stack is actually working together.

One-Off Build

Website Design & Demo Builds

Best fit: Businesses that need a sharper digital front door, stronger trust, and a cleaner inquiry path before or alongside CRM support.
Engagement model: One-off project with optional ongoing support
Primary focus: Demo-led website concepts, premium presentation, stronger information flow, and conversion-minded UX.
Stack situation: Best when the current site undersells the business or creates friction before sales ever get the lead.
What you get: A more credible online presence and a digital experience that supports the systems behind it.

Comparison point	Recurring Support CRM & Marketing Management	Advisory + Add-On Integration & Messaging Support	One-Off Build Website Design & Demo Builds
Best fit	Businesses that need ongoing support inside Alpine IQ, Springbig, Klaviyo, or a similar CRM and marketing stack.	Teams dealing with broken handoffs, messaging performance issues, lead-routing friction, or platform-to-website gaps - often alongside recurring CRM support or a website build.	Businesses that need a sharper digital front door, stronger trust, and a cleaner inquiry path before or alongside CRM support.
Engagement model	Monthly or quarterly recurring support	Scoped add-on or sprint	One-off project with optional ongoing support
Primary focus	Audience strategy, segmentation, winback planning, campaign oversight, reporting clarity, and retention improvement.	Forms, routing, integrations, messaging troubleshooting, deliverability context, and implementation oversight.	Demo-led website concepts, premium presentation, stronger information flow, and conversion-minded UX.
Stack situation	Best when the platform already exists but execution needs sharper ownership and follow-through.	Best when the website, CRM, and follow-up process are disconnected or fragile.	Best when the current site undersells the business or creates friction before sales ever get the lead.
What you get	Better retention systems, cleaner priorities, and more accountable day-to-day marketing execution.	Fewer dropped leads, clearer workflows, and more confidence that the stack is actually working together.	A more credible online presence and a digital experience that supports the systems behind it.

Packages & Investment

Starting points that make the investment easier to understand before the consultation.

These are not rigid off-the-shelf packages. They are honest starting ranges based on how similar CRM and digital support engagements are usually scoped.

Consultation-led pricing

Final quotes depend on scope, execution depth, and how much cleanup is needed in the current stack. Showing starting points is more honest here than pretending every client fits a rigid package grid.

One-off strategy sprint

Stack Audit & Roadmap

The usual starting point when you need clarity before recurring support. Best for a structured review of CRM, messaging, and follow-up before committing to heavier execution.

Starting at $2,500

Final scope is shaped during the consultation

Platform, audience, and messaging audit inside the stack you already use

Opportunity review across segmentation, winback, and reporting clarity

A prioritized roadmap so the next spend goes toward the highest-value fixes

A clear path to lighter ongoing support or full management after the audit, scoped in consultation

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Recurring management

Common fit

Managed CRM & Marketing

A fit for teams that want hands-on support inside Alpine IQ, Springbig, Klaviyo, or a similar stack once priorities are clear.

Starting at $3,500/mo

Final scope is shaped during the consultation

Audience management, lifecycle planning, and retention execution

Campaign support, platform hygiene, and messaging optimization

Reporting with clearer next actions instead of vanity dashboards

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Broader execution partner

Managed Growth Partner

For businesses that need CRM management plus deeper website, integration, launch, and ongoing digital support under one roof.

Starting at $5,500/mo

Final scope is shaped during the consultation

Managed CRM coverage plus deeper website and integration support

Priority help for launches, updates, handoffs, and execution gaps

A more involved planning cadence for retention and growth initiatives

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After the audit

Lighter ongoing support when full management is not the right fit yet

Single-location operators and lean teams often start with the Stack Audit, then want a smaller rhythm before Managed CRM makes sense. After the audit, CapraCX can scope a private engagement such as quarterly roadmap reviews plus monthly office hours.

Typical starting ranges are about $750-$1,500/mo or roughly $1,200/quarter, depending on platform count, cadence, and how much execution stays in-house. This is quoted only after the audit and a short scope conversation - not a public package tier.

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Quarterly roadmap refresh tied to what your team can actually run

Monthly office hours for priorities, blockers, and stack questions

One primary platform (for example Alpine IQ) unless scope expands in consultation

Upgrade path into Managed CRM & Marketing when you are ready for hands-on execution

Additional scoped work

Some work is better quoted after a short review.

Scoped advisory

Integration & Messaging Support

When the issue is forms, routing, handoffs, deliverability, or implementation friction, this is usually scoped after a quick review instead of forced into a rigid package.

Website mockup or build

SMB Website Projects

Most SMB website projects start around $4,000. The best fit is owner-led businesses that need a sharper digital front door, a stronger first impression, and a cleaner path to inquiry or sale without turning the engagement into a heavy custom-commerce build.

Ask about a custom scope

What moves the quote

The number changes with complexity, not with made-up package theater.

That is why showing rounded starting points is more honest than pretending every client should buy the same rigid scope.

How many platforms, audiences, or business units need active management.

Whether copy, assets, and internal team support already exist or need to be created.

How much integration, routing, reporting, or website cleanup is tied to the engagement.

How execution-heavy the scope is versus pure advisory and planning.

Website note

CapraCX is best positioned for SMB websites, mockups, redesigns, and practical storefront setups, not as a giant custom-commerce shop. If the scope leans heavily into complex catalog, checkout, or compliance-heavy commerce, that should be treated as a separate decision.

Popular starting points

Not sure which page matches what you need?

These focused pages explain common CRM, website, and platform situations in more detail before you book a consultation.

Dispensary CRM

Dispensary CRM consulting

For operators that need hands-on CRM help inside Alpine IQ, Springbig, or similar tools.

View page

Firearms websites

Firearms retail website design

For gun stores that need a trust-first site, clearer inquiry flow, and a stronger digital front door.

View page

Alpine IQ setup

Alpine IQ setup help

For teams that need Alpine IQ configured, cleaned up, and made usable before ongoing consulting.

View page

Two ways CapraCX fits

Choose the offer that matches whether the business needs a site or deeper CRM expertise.

Some buyers need a mockup, redesign, or website they can actually buy. Others already have the stack and need a regulated CRM expert to audit it, guide it, and improve execution.

View SMB website help View CRM expertise

SMB websites

Mockups, redesigns, and builds for SMBs that need a better digital front door.

Best when the opportunity is a sharper site, clearer trust, or a preview-led pitch that can turn into a paid website project.

SMB websites

Mockups, redesigns, and website builds for SMBs

For owner-led teams that need a sharper site, a stronger first impression, and a clearer path to inquiry or sale.

Portfolio

See how CapraCX approaches digital presentation and conversion UX.

Examples of website, CRM, and trust-building work that show how the before-and-after opportunity gets framed.

Preview-led pitch

Talk through a mockup, preview, or direction before the full project.

A fit when you want a clear visual direction or proof of concept before committing to the full website build.

See website offer

Regulated CRM expert

Audits, strategy, and CRM support for regulated operators that need better stack execution.

Best when the stack already exists but the business needs better lifecycle execution, reporting clarity, and stronger platform accountability.

Alpine IQ

Platform consulting for stronger retention execution

For teams already using Alpine IQ that need better segmentation, reporting clarity, and website-to-platform handoffs.

Springbig

Platform consulting for cleaner promotions and loyalty strategy

For Springbig users that need stronger audience logic, better campaign rhythm, and more accountable retention work.

Klaviyo

CRM support for lifecycle flows and better follow-through

For businesses using Klaviyo that need sharper segmentation, forms-to-list handoffs, and more deliberate lifecycle execution.

See CRM expertise

How engagements work

We start with the current stack, improve what is already there, and only add more when it earns its place.

The goal is not to sell you another platform. It is to help you get more value from the one you already have, then layer in website or digital work where it creates real leverage.

Review the current stack, audiences, messaging, and friction points before recommending change.

Prioritize the highest-value improvements inside the tools you already use before adding complexity.

Manage execution, reporting, and digital support in a format that fits recurring support, a one-off build, or a hybrid engagement.

Not sure whether you need recurring CRM management, a website build, or a hybrid engagement?

Book a consultation